Even if the cost is a bit high compared to some other more affordable models, people were still getting a lot out of the f pace for the price you pay. The E-Pace will no doubt be a great deal too, just need to show potential buyers what their money is going to get them compared to cheaper models with less features.
People are already sold on the idea of owning a Jaguar. We have seen the XE, we have seen the F-Pace... the E-Pace can't be much different, just smaller and unique in some of its own ways. F-Pace has some woes that are easy to find but even its selling well, i'm sure you spotted enough of them by now!