People May Think E-Pace Costs A Lot
The new E-Pace will probably start in the low-to-mid-$30,000 range, but those who aren't familiar with the Jaguar brand may think that it costs an arm and a leg.
brought up a good point when it comes to the brand; "Jaguar builds some of the best-looking luxury cars you can buy, and yet they still donít sell many cars. The F-Pace will probably help that, but the automaker may need to address another limiting factor: that people think Jaguars cost more than they do."
I didn't think a Jaguar was ever going to be within my reach until the F-Pace caught my attention and I did a bit of research. The same could happen to the E-Pace unless Jaguar raises public awareness for their more affordable models.